Press Release

 Florence, Italy, 14 July 2006 – The international Digital Media Project (DMP) concluded its eleventh general assembly (GA11) today, approving the submission of a new Media Streaming Application Format (MS MAF) to the Moving Picture Experts Group (MPEG) for possible standardisation by the International Organisation for Standardisation (ISO) and the International Electrotechnical Commission (IEC). MAFs are MPEG standards (ISO/IEC 23000) specifying application-oriented solutions for digital media applications. The Media Streaming MAF, based entirely on the IDP-2 specification, is expected to become the first international standard for streaming of governed content.

 GA11 focussed on the architecture of the Interoperable DRM Platform Phase III (IDP-3) reference software and its conditions of use. DMP members at GA11 agreed to an aggressive schedule that will lead to a complete software environment, which will also support television broadcasting, by the beginning of September. The software environment will be published as Open Source Software under the Mozilla Public Licence 1.1 (MPL).

 GA11 continued work on other parts of IDP-3 by refining the specification of the new technologies planned for release in January 2007. In addition to some critical protocols required for a secure infrastructure, IDP-3 will contain a “rights ontology”, an organised set of terms and their relationships that will be used by compliant devices to execute the terms of use of governed content.

 The next DMP General Assembly (GA12) will be held in October 2006 in Beijing. The main goals for that meeting will be to further develop IDP-3’s specification and reference software.

 The Digital Media Project was chartered as a non-profit organization on 1 December 2003 in Geneva, Switzerland. Its mission is to introduce an integrated body of technical standards promoting the successful development, deployment, and use of digital media, while safeguarding the rights of creators and rights holders to exploit their works, the wishes of end users to enjoy fully the benefits of digital media, and the interests of value-chain players providing products and services.

 The DMP’s Board of Directors is: Marina Bosi (MPEG LA, LLC, USA), Leonardo Chiariglione (CEDEO.net, Italy), Thomas Aidan Curran (Enterprise of the Future, USA), Domenico Di Martino (Telecom Italia, Italy), Nigel Earnshaw (BBC, UK), José Neri (Sociedad Digital de Autores y Editores, Spain), and Hiroshi Yasuda (The University of Tokyo, Japan).

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 Further inquiries, please contact:

Thomas Aidan Curran
Digital Media Project
Phone: +1.917.476.8695
thomas@enterpriseofthefuture.com